Word Around Town

Our Blog

Word Around Town

Our Blog

September 11, 2018

Data Drives Strategy: Why Analytics Should Be the Foundation of Your Digital Marketing Efforts

Data is the backbone of every successful business. It enables a business to make decisions based on facts rather than by gut feeling. While […]
September 11, 2017

4 New Functions to Google Data Studio

How to Get Upper Management to Approve Digital Marketing Dollars When it comes to traditional versus digital marketing, there is a common disconnect between […]
July 3, 2017

The New Top Paths to Conversion Report

The New Top Paths to Conversion Report Great news for GA360 clients, you now have the option to create a Top Paths to Conversion […]
June 5, 2017

GA360: The New Data-Driven Attribution Model Explorer

GA360: The New Data-Driven Attribution Model Explorer [/et_pb_text][et_pb_text admin_label=”Text”] Recently, Google released a new Google Analytics 360 beta report called Model Explorer, which I […]
March 6, 2017

Belo + Company now Google Optimize 360 Partner

Belo + Company now Google Optimize 360 Partner Google Optimize 360: What You Need to Know In keeping with our continuous drive for excellence, […]
November 7, 2016

Introducing Google’s new Data Studio 360

Breaking news! Google is creating buzz in digital circles with the launch of the Google Analytics 360 Suite, which includes the new dashboard tool, Data […]
May 16, 2016

Demystifying the Beast: Google Analytics vs Google Analytics 360 Suite

Google Analytics and Google Analytics 360 Suite are offerings packed with power to consolidate data about customer website behavior into a single, simple-to-use interface. Data is […]
March 17, 2016

10 Quick Facts About the New Google Analytics 360 Suite

Yesterday, Google announced their creation of the new Google Analytics 360 Suite. The writing has been on the wall for a while and it’s awesome to hear […]
March 14, 2016

Demystifying the Beast: 10 Benefits of Google Analytics Premium

*Update: Google recently announced an upcoming launch of the Google Analytics 360 Suite. Stay tuned to read all about it. Last week on the […]
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