Word Around Town

Our Blog

Word Around Town

Our Blog

August 28, 2018

Profit-Driven PPC Strategy

Traditional marketing strategy relies heavily on small-scale metrics. Often marketers justify their campaigns by directly measuring revenue generated on spend. The objective? To reduce […]
July 11, 2017

3 Ways to Combine Paid Search and Display Advertising

3 Ways to Combine Paid Search and Display Advertising Trying to decide between paid search and display advertising? A word of advice: Don’t put […]
March 13, 2017

The Best Scripts to Get Your AdWords Account Up and Running

The Best Scripts to Get Your AdWords Account Up and Running Maintaining an AdWords account can take hours of tedious, manual work if you […]
September 5, 2016

How to Choose a Premier Google Partner Agency

Working with a Google Premier Partner agency has many perks. Here’s how you can find the right Google approved agency for your brand.
September 5, 2016

How to Choose a Premier Google Partner Agency

Google recently expanded its Partner Program by introducing their Premier Partner Program, an exclusive designation to differentiate the top tier partner agencies – the top […]
August 15, 2016

7 Reasons you should be working with a Premier Google Partner Agency

Are you looking for help managing your Google AdWords strategy, but not sure how or where to start? The first place to look is […]
August 1, 2016

Vertical Nerve Becomes Exclusive Premier Google Partner

Update: Vertical Nerve is now Belo + Company Google expands its Partner Program One of the keys to a successful online marketing campaign is […]
October 19, 2015

7 Lessons I Learned As A Belo + Company Intern

When I first started my internship at Belo + Company I had a boatload of mixed emotions: anxiety, excitement, and a little apprehension. A […]
April 6, 2015

Paid Search Marketing: 101

What exactly is Paid Search Marketing? Paid search marketing is a great way to connect people looking for information with exactly what they are […]
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