YouTube | Remarketing

KB Home

Our Results

5Million

impressions

1Million

unique visitors reached

A targeted approach to online advertising


KB Home, a prominent homebuilding company, approached us with a common request: use compelling video content to entice future home buyers with their service offerings.

Working across both Bing and Google, we crafted campaigns that dynamically targeted their desired customer base with keywords, bids and location targeting.

KB Home experienced a 90% overall campaign lift in ad recall and more than a 15% lift in brand awareness among 25 to 64 year-olds. They successfully reached their target of in-market home buyers while broadening their brand reach and engaging with a new and existing audience.

A targeted approach to online advertising


KB Home, a prominent homebuilding company, approached us with a common request: use compelling video content to entice future home buyers with their service offerings.
Working across both Bing and Google platforms, we crafted campaigns that dynamically targeted their desired customer base with keywords, bids and location targeting.
KB Home experienced a 90% overall campaign lift in ad recall and more than a 15% lift in brand awareness among 25 to 64 year-olds. They successfully reached their target of in-market home buyers while broadening their brand reach and engaging with a new and existing audience.
 

Our Results

5Million

impressions

1Million

unique visitors reached
 

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Fill out this short form and we'll email you the full study, along with success stories of some of our other clients.

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